Moving Company Financial Model Template

Once your assumptions are in, review the Revenue Projections and P&L sheets. Check that the seasonal pattern looks right for your market — the template defaults to standard national seasonality, but if your local market peaks differently (college towns peak in August, for example), adjust the seasonal multipliers in the Assumptions sheet. Look at the gross margin percentage on the P&L; if it's outside the 25–45% range typical for the industry, your job pricing or labor cost inputs may need adjusting.

A financial model for a moving company needs to capture the job-based cost structure that makes this industry different from other service businesses. Your biggest variable cost is crew labor, which should typically run 30–40% of job revenue on local moves. Truck costs — fuel, maintenance, and lease or depreciation — add another 10–15%. Packing materials, cargo insurance claims, and marketing round out direct costs. The levers that move profitability are average job value, crew utilization (how many paying hours a crew works per day), and the attach rate on add-on services like packing and valuation coverage. A 5% improvement in average job value through better upselling of these add-ons can meaningfully shift your net margin.